Skills
It all begins with understanding the audience, the brand and the customer experience. This research phase leads to a creative strategy that informs the ideation phase and iteration of concepts. Once the idea is clear, understood and seen from all angles, this concept becomes the tentpole for the project, across all outputs and deliverables.
Branding.
Brand Strategy, Copywriting, Creative Direction, Concept Development, Pitch Development, Pre-production, Storyboarding, Executive Production (overseeing Graphics & Art Direction, Animation, VFX, Script Writing, Shoots, Editing, Talent/Voice, Music, Post-Production).
Content.
TV Series Production, Podcast Series Production, Web Series, Documentaries, Animations.
Immersive.
Augmented Reality, Virtual Reality, Social Content, Web & App Development, Pre-production through to delivery and iteration.
Partnerships.
Strategy, Concept Development, Creative Direction, Relationship Management, Execution.
Digital Product Development.
Product Development, Strategy, Concept Development, Commercial, UX and Interaction models, Executive Production (overseeing UI development, Design Systems, Wireframes, Prototypes, Build). Complex, dynamic, data-intensive interfaces. Enterprise applications + consumer-facing.
Creative Tools.
Here is a selection of the creative tools I use regularly.